Quit Smoking in 60 Seconds with Quit Smoking Resource QuitFullStop

Quit smoking website QuitFullStop is throwing down the gauntlet to ex-smokers with its latest online competition, Quit Smoking in 60 Seconds, in which people are invited to share a short personal account of their quit story on camera. The competition, in association with Virgin Experience Days, launches this week for the remainder of June until late July; it expresses the core motives of the website, which are to encourage smokers to explore available routes away from nicotine dependency and to a healthier lifestyle for the foreseeable future.

The premise of the competition is thus: an ex-smoker will create a 60-second video diary detailing when, and how they kicked the habit in exchange for entry to a prize draw for a Virgin Experience Day gift card to the value of £200. The catalogue of video responses is to be represented as informative show reels and interactive data to website subscribers, to add a new dimension to written and visual quit smoking documentation present onsite.